Privacy

The Strategy Distillery PRIVACY POLICY

Page last updated on 9th August 2018.

 

HOW WE USE YOUR INFORMATION

This privacy notice tells you what to expect when The Strategy Distillery collects personal information. It applies to the information we collect when:

  • 1. You visit our website
  • 2. You contact us via social media
  • 3. You email us
  • 4. You use our services
  • 5. You subscribe to our marketing information
  • 6. You are one of our suppliers
  • 7 .You take part in our market research

 

1) WHEN YOU VISIT OUR WEBSITE

When someone visits www.thestrategydistillery.com we use a third-party service, Google Analytics, to collect standard internet log information and details of visitor behaviour patterns. We do this to find out things such as the number of visitors to the various parts of the site. This information is only processed in a way which does not identify anyone. We do not make any attempt to find out the identities of those visiting our website.

  • 1a) Cookies

    We may use cookies and pixel tags to collect information about your use of our website to help us make improvements to our website. Cookies are small data files that are sent to your browser and pixel tags are needed in order to read cookies. Some cookies sent to your browser will help to save you time. You have the ability to accept or decline cookies by modifying the settings in your browser. However, you may not be able to use all the interactive features of our site if cookies are disabled. Cookies are usually automatically enabled, but you can choose not to accept them, you can choose to delete existing cookies from your browser or, by editing your browser options, choose not to allow cookies in future.

  • 1b) Measuring website usage (Google Analytics)

    We use Google Analytics on an ongoing basis to collect information about how people use the website. We do this to make sure we are meeting our users’ needs and to understand how we can improve the site.

    Google Analytics stores information about what pages you visit, how you got here and what you click on. We do not collect or store any personal information (e.g. your name or address) so this information cannot be used to identify you. We do not allow Google to share our analytics data.

    We use Google Analytics Demographics and Interest Reporting to more accurately determine visitors by age, gender and interests. This helps us better establish the types of content we make available and what we produce online is relevant to our audiences.

    You can opt out of Google Analytics by implementing the Google Analytics Opt-out Browser Add-on

 

2) WHEN YOU CONTACT US VIA SOCIAL MEDIA

If you send us a private or direct message via social media the message will not be shared with any other organisations.

 

3) WHEN YOU EMAIL US

We use Transport Layer Security (TLS) to encrypt and protect email traffic. If your email service does not support TLS, you should be aware that any emails we send or receive may not be protected in transit.

We will also monitor any emails sent to us, including file attachments, for viruses or malicious software.

 

4) WHEN YOU USE OUR SERVICES

When you use The Strategy Distillery for your project, we need to store sufficient personal information to allow us to complete our contract with you.

  • 4a) What information does The Strategy Distillery collect?

    The Strategy Distillery collects a range of information about you. This includes:

    • your name, company address and contact details, including your company email address, company postal address and telephone number (fixed line and/or mobile line as you choose to provide us);

    Data will be stored in our management information system.

  • 4b) Why does The Strategy Distillery process personal data?

    The Strategy Distillery needs to process data so that we can contact you regarding your project.

    If you are an existing client of The Strategy Distillery we will send you information we believe will interest you. You will always be given the option to opt out of receiving further information.

    As a new or potential client, we will always ask you whether you want to opt-in to receiving information from us before we send you anything. You will always be given the option to opt out of receiving further information.

    Further details on what happens when you subscribe to our marketing information is given below.

  • 4c) Who has access to data?

    Your information may be shared internally for the purposes of completing our contract with you and IT staff if access to the data is necessary for the performance of their roles.

    The Strategy Distillery will not share your data with third parties.

    The Strategy Distillery will not transfer your data outside the European Economic Area.

  • 4d) How does The Strategy Distillery protect data?

    The Strategy Distillery takes the security of your data seriously. It has internal policies and controls in place to ensure that your data is not lost, accidentally destroyed, misused or disclosed, and is not accessed except by our employees, or consultants contracted on its behalf in the proper performance of their duties.

  • 4e) For how long does The Strategy Distillery keep data?

    We will keep your data whilst you are a client and for 3 years after you last interacted with us as a client.

  • 4f) Access to personal information and how to get it corrected or deleted

    Individuals can find out if we hold any of their personal information by making a ‘subject access request’, in writing to the address at ‘How to Contact us’ below. If we do hold information about you we will:

    • Give you a description of it
    • Tell you why we are holding it
    • Tell you who it has been/could be disclosed to
    • Let you have a copy of the information

    You may also request that your information is corrected or deleted which we will do and confirm to you that this has been done unless a regulatory or legal reason prevents this. We will explain to you why we cannot delete your data if a regulatory or legal reason prevents this.

    We will ask you for proof of identification before we correct or delete your information.

 

5) WHEN YOU SUBSCRIBE TO OUR MARKETING INFORMATION

We want you as a client or potential client to understand how we can help you solve your strategy and innovation challenges. We would love to send you relevant information about our business and the work we do, via email and post and telephone.

If you are an existing client of The Strategy Distillery we will send you information we believe will interest you. You will always be given the option to opt out of receiving further information.

As a new or potential client, we will always ask you whether you want to opt-in to receiving information from us before we send you anything. You will always be given the option to opt out of receiving further information.

  • 5a) What information does The Strategy Distillery collect?

    The Strategy Distillery collects a range of information about you. This includes:

    • your name, company address and contact details, including your company email address, company postal address and telephone number (fixed line and/or mobile line as you choose to provide us);
    • the market sector you work in.

    Data will be stored in our management information system.

  • 5b) Why does The Strategy Distillery process personal data?

    The Strategy Distillery needs to process data this information so that we can send you relevant information about our business and the work we do, via email and post and telephone.

    We do not use your data in ways we think you would find intrusive.

    We will use your personal data to do the following:

    • Select material which we believe will be of interest to you based on the market sector you work in
    • Send you our e-newsletter ‘The Strategy Distillery Bulletin’ which will include news that would be of interest in your market sector and thought leadership articles. We expect to send you around 10 e-newsletters a year
    • Send you additional ad-hoc bespoke E-Newsletters sharing specific news that is of interest and relevant The Strategy Distillery project work and thought leadership.
    • Send you our Christmas Box or Card in December, to wish everyone a Merry Christmas from The Strategy Distillery.
  • 5c) Who has access to data?

    Your information may be shared internally for the purposes of the selecting and sending you relevant information and IT staff if access to the data is necessary for the performance of their roles.

    The Strategy Distillery will not share your data with third parties with the exception of loading your data into Campaign Monitor which is the third party software we use to distribute our marketing material by email.

    The Strategy Distillery will not transfer your data outside the European Economic Area.

  • 5d) How does The Strategy Distillery protect data?

    The Strategy Distillery takes the security of your data seriously. It has internal policies and controls in place to ensure that your data is not lost, accidentally destroyed, misused or disclosed, and is not accessed except by our employees, or consultants contracted on its behalf in the proper performance of their duties.

  • 5e) For how long does The Strategy Distillery keep data?

    We will keep your data whilst you are a client and for 3 years after you last interacted with us as a client or potential client.

  • 5f) Access to personal information and how to get it corrected or deleted

    Individuals can find out if we hold any of their personal information by making a ‘subject access request’, in writing to the address at ‘How to Contact us’ below. If we do hold information about you we will:

    • Give you a description of it
    • Tell you why we are holding it
    • Tell you who it has been/could be disclosed to
    • Let you have a copy of the information

    You may also request that your information is corrected or deleted which we will do and confirm to you that this has been done unless a regulatory or legal reason prevents this. We will explain to you why we cannot delete your data if a regulatory or legal reason prevents this.

    We will ask you for proof of identification before we correct or delete your information.

 

6) WHEN YOU SUPPLY TO US

We hold supplier details to allow us to place orders with suppliers and to process payments. The data we hold on suppliers is:

  • contact names
  • contact telephone numbers
  • organisation addresses
  • organisation email addresses
  • organisation bank details
  • data to allow us to qualify you as an approved supplier (ISO standards held, levels of insurance held, statements from you on your policies for health and safety, business continuity, governance and corporate responsibility

Supplier details are stored in our secure Management Information System and our secure IT systems.

We do not contact any of our suppliers with marketing information.

 

7) WHEN YOU TAKE PART IN OUR MARKET RESEARCH

Recruitment for our market research may be undertaken by us or by our carefully selected research partners.

Whether the research is carried out by us or by our partners, we will always obtain your consent before collecting data and will make it very clear to you what data we are collecting, for what purpose and for how long the data will be kept.

We will give you a copy of your consent form for you to keep. We will also provide you with clear instructions for how to get your personal information deleted or corrected.

The Strategy Distillery takes the security of your data seriously. It has internal policies and controls in place to ensure that your data is not lost, accidentally destroyed, misused or disclosed, and is not accessed except by our employees, or consultants contracted on its behalf in the proper performance of their duties.

  • 7a) What information does The Strategy Distillery collect?

    The Strategy Distillery collects a range of information about you. This includes:

    • Your name, address, and contact details, including email address and telephone number, recorded at the point of recruitment.
    • Details relevant to the research topic, including but not limited to purchasing habits, family and dependent information, home type and lifestyle information, recorded at the point of recruitment.
    • Notes, audio, photographs and video, recorded during research sessions.

    The Strategy Distillery may collect this information in a variety of ways. For example, data might be collected in person, emails, telephone conversations or obtained from third party specialist research recruitment companies.

    Data will be stored in a range of different places including The Strategy Distillery’s secure server and email. It may also be transferred using file sharing services such as Dropbox and WeTransfer.

  • 7b) Why does The Strategy Distillery process personal data?

    The Strategy Distillery needs to process data to ensure that you meet the criteria for a specific research session. Each research topic is different and requires a profile of participant.

    The Strategy Distillery will also use your data in the analysis of any research findings. For example, personal information can be used to understand differences in responses from participants based on criteria such as gender, or interests.

    The Strategy Distillery may process special categories of personal data, such as information about ethnic origin, disability information or political attitudes, to ensure that the research participants are representative of a given population, and suitable for the topic area being researched.

    The Strategy Distillery will not use your data for any purpose other than the research exercise for which you have agreed to take part and the analysis and reporting that follows.

  • 7c) Who has access to data?

    Your information may be shared internally and with the client organization for the purposes of the research project. The Strategy Distillery will not share your data with any other third parties.

    If the client is based outside of the UK and European Economic Area (EEA) it may be necessary for The Strategy Distillery to transfer personal data to countries outside of the EEA, which may have lower standards for the protection of personal data. For example, audio, photographs or video of a research session included in reports sent to the client organisation.

  • 7d) How does The Strategy Distillery protect data?

    The Strategy Distillery takes the security of your data seriously. It has internal policies and controls in place to ensure that your data is not lost, accidentally destroyed, misused or disclosed, and is not accessed except by our employees, or consultants contracted on its behalf in the proper performance of their duties.

  • 7e) For how long does The Strategy Distillery keep data?

    Personal information obtained during recruitment (e.g. name, email address, phone number) will be kept until the final project deliverables have been delivered to the client organisation.

    Personal information obtained during fieldwork (e.g. audio, photographs or video) will be kept for the life of the project, or for 7 years, whichever is first.

  • 7f) Your rights

    As a data subject, you have a number of rights. You can:

    • Access and obtain a copy of your data on request;
    • Require The Strategy Distillery to change incorrect or incomplete data;
    • Require The Strategy Distillery to delete or stop processing your data, for example where the data is no longer necessary for the purposes of processing; and
    • Object to the processing of your data where The Strategy Distillery is relying on its legitimate interests as the legal ground for processing.

    If you would like to exercise any of these rights, please contact the Head of Research in writing via post, The Strategy Distillery, 103 Whiteladies Road, Clifton, Bristol, BS8 2PB or email hello@thestrategydistillery.com

    If you believe that The Strategy Distillery has not complied with your data protection rights, you can complain to the Information Commissioner.

  • 7g) Access to personal information and how to get it corrected or deleted

    Individuals can find out if we hold any of their personal information by making a ‘subject access request’, in writing to the address at ‘How to Contact us’ below. If we do hold information about you we will:

    • Give you a description of it
    • Tell you why we are holding it
    • Tell you who it has been/could be disclosed to
    • Let you have a copy of the information

    You may also request that your information is corrected or deleted which we will do and confirm to you that this has been done unless a regulatory or legal reason prevents this. We will explain to you why we cannot delete your data if a regulatory or legal reason prevents this.

    We will ask you for proof of identification before we correct or delete your information.

 

8) HOW TO CONTACT US

If you would like further information on our privacy policy, please email hello@thestrategydistillery.com or contact us at the following address:

The Strategy Distillery
103 Whiteladies Road
Clifton
Bristol
BS8 2PB

 

9) COMPLAINTS

We believe it is essential to meet the highest standards when collecting and using your personal information. Please contact us straight away if you have any concerns or need any further information about how we process your personal information.

If you want to make a complaint about the way we have processed your personal information, you can contact the office of the Information Commissioner at www.ico.org.uk/concerns .